Why SEO is Important to Your Business

Laptop screen with SEO graphic on it.

When you need to learn more about a product or service, chances are you turn to the internet for answers. Businesses with a strong online presence are more likely to get high website traffic, increasing the chances of making more sales. That’s why businesses like yours are adopting effective SEO strategies to enhance their presence […]

Google Adwords: Boost Your Search Ranking

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You’ve heard about the importance of Search Engine Marketing, known as SEM, and is essential for any business owner, but what exactly is it and how can it benefit your business?

Supercharging Your Marketing Through Video

Video Marketing

People love videos. The human brain is hard-wired to pay attention to movement, color, and sound, and it processes visual information nearly 60,000 times faster than it does with text alone.

Website Design: Managed vs. DIY

Website Development

When deciding on building a new website or updating your current site you have a question to ask yourself. Will I be doing the work myself or hiring a professional?

Target Cord Cutters with OTT

OTT Cord Cutter

In an ever-changing digital world where the options are seemingly endless, how can you target customers who are not watching standard television? “Cord Cutters,” as they are known, opt for streaming services.

Sparklight Advertising Pledges $7 Million in Matching Ad Credit

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May 22, 2020 – Phoenix, Arizona Sparklight Advertising announced today that it has pledged $7 million in matching advertising credit for small businesses in the communities it serves to assist in economic recovery following the impacts of COVID-19.“Small businesses are the lifeblood of the American economy and way of life,” said Chris Boone, Vice President of […]

Sparklight Advertising wins two Telly Awards

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June 20, 2019 – Prescott, Arizona Sparklight Advertising, formerly Cable ONE Advertising, is honored to have received Silver and Bronze Telly Awards for its work for the Cottonwood Police Department and Cliff Castle Casino Hotel, respectively, produced by Sparklight Advertising associates in Prescott. Sparklight Advertising received the 2019 Silver Telly in the Online Commercials General-Miscellaneous […]