Graphic Design: Is It Important To My Brand?
/in Creative Services /by Jon SniderWhat is Graphic Design? In short it is a visual communication that combines images, words, and ideas to convey information to an audience. If you were to look around, you would see that graphic design is everywhere.
Supercharging Your Marketing Through Video
/in Creative Services /by sparklightadvPeople love videos. The human brain is hard-wired to pay attention to movement, color, and sound, and it processes visual information nearly 60,000 times faster than it does with text alone.
Copyright Basics and What You Need to Know
/in Creative Services /by sparklightadvCopyright is a form of protection for creative content, whether that content be in the form of video, photo, music, writing, or other mediums.
Branding Your Business with Creative Services
/in Creative Services /by sparklightadvYour brand is the single most important investment you’ll make in your business. Creative services can build that brand…
Website Design: Managed vs. DIY
/in Creative Services, Digital Marketing /by sparklightadvWhen deciding on building a new website or updating your current site you have a question to ask yourself. Will I be doing the work myself or hiring a professional?
DIY vs Hiring a Professional Photographer
/in Creative Services /by sparklightadvCameras have come a long way in recent years. DSLR cameras are becoming less expensive, more user-friendly, and in general, just more intuitive to use. Even the cameras on your phone have become of a technological marvel nowadays. Think back a few years to what your flip phone’s camera used to take and compare it to the stunning photos on phones today!
Video Beyond The 30 Second Ad
/in Creative Services, Digital Marketing /by sparklightadvJust as important as the tactic you use to advertise, the length of that message can be key as well. The 30-second ad is alive and well, but other options can make your advertising even more effective. Additionally, placing your video content on your website or on digital platforms such as Facebook, Twitter, Instagram, LinkedIn, just to name a few are some of the many ways to share and increase your advertising viewership.
Will Your Small Business Benefit from Commercials?
/in Creative Services /by sparklightadvTV advertising is no longer out of reach for small businesses. Learn ways to promote your business with TV commercials that you can afford.
Copyright Laws You Need to Know Before Creating Video
/in Creative Services /by sparklightadvBefore you invest time and money in filming, read this article about copyright laws you must follow to stay out of trouble.
Cause Marketing and Video
/in Creative Services /by sparklightadvSmall businesses can benefit greatly from partnering with non-profits and causes they care about with cause marketing – what better way to share than through video?