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Digital Marketing, Creative Services & Television Advertising

AVOD Streaming Video

The Rise of AVOD & Streaming Video

August 25, 2021
AVOD stands for Ad-Supported Video on Demand. Viewers can gain access to original or live content for free and typically have access to the video after viewing one or more ads.
https://sparklightadvertising.com/wp-content/uploads/2021/08/AdobeStock_417116825-1-scaled.jpeg 1707 2560 Jon Snider Jon Snider2021-08-25 06:42:302021-08-26 07:08:36The Rise of AVOD & Streaming Video
Graphic Design

Graphic Design: Is It Important To My Brand?

July 2, 2021
What is Graphic Design? In short it is a visual communication that combines images, words, and ideas to convey information to an audience. If you were to look around, you would see that graphic design is everywhere.
https://sparklightadvertising.com/wp-content/uploads/2021/07/AdobeStock_167783865-1-scaled.jpeg 1707 2560 Jon Snider Jon Snider2021-07-02 08:04:092021-07-02 08:04:09Graphic Design: Is It Important To My Brand?
AdWords

Google Adwords: Boost Your Search Ranking

June 4, 2021
You've heard about the importance of Search Engine Marketing, known as SEM, and is essential for any business owner, but what exactly is it and how can it benefit your business?
https://sparklightadvertising.com/wp-content/uploads/2021/06/AdobeStock_289776499-1-scaled.jpeg 1707 2560 sparklightadv sparklightadv2021-06-04 13:23:272021-06-11 11:15:46Google Adwords: Boost Your Search Ranking
Video Marketing

Supercharging Your Marketing Through Video

May 21, 2021
People love videos. The human brain is hard-wired to pay attention to movement, color, and sound, and it processes visual information nearly 60,000 times faster than it does with text alone.
https://sparklightadvertising.com/wp-content/uploads/2021/05/AdobeStock_302184246-1-scaled.jpeg 1436 2560 sparklightadv sparklightadv2021-05-21 12:33:342021-05-21 12:48:04Supercharging Your Marketing Through Video
Copyright Laws

Copyright Basics and What You Need to Know

May 7, 2021
Copyright is a form of protection for creative content, whether that content be in the form of video, photo, music, writing, or other mediums.
https://sparklightadvertising.com/wp-content/uploads/2021/05/AdobeStock_57212732-1-scaled.jpeg 1707 2560 sparklightadv sparklightadv2021-05-07 08:51:452021-05-21 12:48:10Copyright Basics and What You Need to Know
Commercial Shoot

Branding Your Business with Creative Services

April 23, 2021
Your brand is the single most important investment you’ll make in your business. Creative services can build that brand...
https://sparklightadvertising.com/wp-content/uploads/2021/04/IMG_2234-1-scaled.jpg 1129 2560 sparklightadv sparklightadv2021-04-23 08:23:232021-05-21 12:47:27Branding Your Business with Creative Services
Website Development

Website Design: Managed vs. DIY

April 9, 2021
When deciding on building a new website or updating your current site you have a question to ask yourself. Will I be doing the work myself or hiring a professional?
https://sparklightadvertising.com/wp-content/uploads/2021/04/AdobeStock_221015225-1-scaled.jpeg 1067 2560 sparklightadv sparklightadv2021-04-09 09:44:462021-04-09 09:47:40Website Design: Managed vs. DIY
OTT Cord Cutter

Target Cord Cutters with OTT

March 19, 2021
In an ever-changing digital world where the options are seemingly endless, how can you target customers who are not watching standard television? “Cord Cutters,” as they are known, opt for streaming services.
https://sparklightadvertising.com/wp-content/uploads/2021/03/AdobeStock_81694037-1-scaled.jpeg 1507 2560 sparklightadv sparklightadv2021-03-19 12:57:462021-04-29 13:26:21Target Cord Cutters with OTT
Basketball

March Madness is Back!

February 19, 2021
The NCAA men’s basketball tournament is one of the most viewed sports events on television. In 2019, it drew an average of 10.5 million viewers per game! It is a great chance for advertisers to get their products or services in front of devoted sports fans!
https://sparklightadvertising.com/wp-content/uploads/2021/02/AdobeStock_181061524-1-scaled.jpeg 1265 2560 sparklightadv sparklightadv2021-02-19 10:16:402021-03-19 13:01:11March Madness is Back!
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